Private Tour
Seoul Highlights & Hidden Gems Tours by Locals: Private + Custom
Overview
Available languages
Mobile ticket
Discover Seoul beyond the typical tourist spots with a private, customized walking tour designed just for you. Whether you want to visit iconic landmarks like Gyeongbokgung Palace and Bukchon Hanok Village or uncover hidden gems tucked away in vibrant alleyways, your host will curate a unique itinerary based on your interests.
Stroll through historic streets, dive into Seoul’s dynamic food scene, or experience the city’s modern energy—all at your own pace. With insider knowledge and personalized recommendations, your host will help you connect with the real Seoul, making this more than just a tour—it’s an unforgettable cultural adventure.
Within 24 hours of booking, you'll receive a questionnaire about your personality and interests. Based on your responses, we'll assign a like-minded host who will communicate with you directly to suggest an itinerary and ensure your experience is flexible and tailored to your preferences.
Additional Info
Wheelchair accessible
Infants and small children can ride in a pram or stroller
Public transportation options are available nearby
Suitable for all physical fitness levels
- After booking, you'll receive a short questionnaire to share your interests, preferences, and must-sees. Your guide will personally reach out to craft a fully customized itinerary that suits your style—whether you love history, food, hidden gems, or cultural experiences.
- This private tour is a walking experience. A private vehicle is not included.
- Public transportation or local taxis may be used to transfer between sites. Exact transportation costs can be discussed with your host after your reservation is finalized.
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
What To Expect
Seoul
See Seoul through the eyes of someone who calls it home—uncovering its hidden gems, rich culture, and untold stories with a passionate local by your side. This isn’t just a tour—it’s a journey designed around you, full of authentic moments and unforgettable discoveries. Before your adventure begins, your host will reach out with a short questionnaire to craft an itinerary that reflects your interests—whether it’s exploring world-famous landmarks, savoring local flavors, or stumbling upon tucked-away treasures only locals know. Here are some highlights and hidden gems to spark your curiosity.
Cheonggyecheon Stream
Take a peaceful stroll along this scenic urban oasis, a revitalized waterway in the heart of Seoul. Admire the blend of nature and city life while passing under picturesque bridges and alongside art installations. Your host will share the stream’s fascinating history, from its restoration to its role in modern Seoul.
What‘s Included
A pre-tour questionnaire to tailor the experience to your preferences.
Flexible start times and tour durations—choose the option that suits you best.
A private and personalized walking experience with insider tips from a passionate local.
Direct communication with your host for itinerary planning and local recommendations.
Food, drinks and tickets to any attractions
Transportation costs (as this is a walking tour, public transport may be used at an additional cost)
Gratuities (optional)
Pickup points
Select a pickup point
Options
Seoul Walking Tour - 4 hours
Duration: 4 hours
Pickup included
Seoul Walking Tour - 2 hours
Duration: 2 hours
Pickup included
Seoul Walking Tour - 3 hours
Duration: 3 hours
Pickup included
Seoul Walking Tour - 6 hours
Duration: 6 hours
Pickup included
Seoul Walking Tour - 5 hours
Duration: 5 hours
Pickup included
Reviews
376 reviews
Total reviews and rating from Viator & Tripadvisor
Such a great day!
Meggoloveseggos,Apr 4, 2026
- Review from Tripadvisor
5.00It was really a joy to wander Seoul with GJ/JeeEun! She has lived in Seoul for 30 years and gives real insight into the city’s culture, history, and quirks. I especially enjoyed her pointing out various things that were happening around the city as we walked and what the context was behind those things. She also gave a lot of insights on what it is like to live in the city and have a family there. It was a great time! Bring your walking shoes ;)
We enjoyed a short, but sweet tour of key landmarks in the heart of Seoul.
W1393EMsamuelr,Apr 2, 2026
- Review from Tripadvisor
5.00We enjoyed a short, but sweet tour of key landmarks in the heart of Seoul. We booked the 3 hour tour, but I'd recommend a longer booking to get the full experience. Our host Chris, was very knowledgeable and managed to tailor the experience a bit for our group. I'd also suggest outlining your preferences and expectations in advance for the tour to ensure you get the best experience possible.
Unforgettable Experience in Seoul
Fearless19691320218,Mar 30, 2026
- Review from Tripadvisor
5.00⭐⭐⭐⭐⭐ A Truly Unforgettable Introduction to Seoul! Our family had the most incredible time on this private tour! If you’re looking for a deep dive into the heart of Seoul’s culture and cuisine, look no further. Our guide , Bella went above and beyond to make the day seamless and engaging for all of us. She’s so Family-Friendly & Sweet with Kids: Traveling with children can be a challenge. She kept all of us especially kids interested and made sure everyone was comfortable throughout the day. From the beauty of the Gyeongbokgung Palace to the alleys of the Bukchon Hanok Village, the itinerary was perfect. We finished at a bustling traditional market, which was a sensory delight and the perfect intro to authentic Korean street food. One of our favorite moments was dressing up in Hanbok. Our guide didn't just lead us; they acted as a professional photographer, finding the best spots in the palace courtyard to capture amazing family photos that we will treasure forever. This tour was the perfect balance of history, food, and fun. It made our trip to Seoul truly memorable. Highly recommended for families ( first time visit and it was our first day) who want a warm, personalized experience!
A walking tour of Seoul
Smitha M,Mar 30, 2026
- Review from Viator
5.00Bella was an amazing guide; extremely helpful and flexible picking us up from our Airbnb and taking us all around Seoul, wherever we wanted to go. She was extremely knowledgeable about history, culture, the people, and food. She took us to the Royal palace where we got dressed up and explored the royal grounds, telling us about all the different buildings, customs and beliefs held by the people of the day. She then took us to Insadong where we went to a traditional Korean tea shop. Finally we went to Gwangjang marketplace which was incredible and an experience worth checking out. Thank you Bella for a splendid afternoon!
Andrew Lee was our tour...
Jocelyn S,Mar 28, 2026
- Review from Viator
5.00Andrew Lee was our tour guide and he was fantastic!!! So knowledgeable and took amazing photos for us. He provided us with so many insider tips about restaurants and must see places to visit. We also enjoyed a delicious lunch with him. I highly recommend this tour and Andrew! What a great experience.
Good tour
caron l,Mar 28, 2026
- Review from Tripadvisor
4.00We covered a lot of ground and it may have been too much and too fast. GJ was very interesting to talk with. Love talking with locals. I not sure what “hidden gems” we saw. Most of the places we saw were listed as major attractions to see, all of which I wanted to see.
Nice city tour with...
Simon R,Mar 24, 2026
- Review from Viator
5.00Nice city tour with friendly and funny Andrew. He showed many sites throughout the rain affected 4 hours and we were walked away with a better understanding of Seoul and South Korea.
Great Customized Walking Tour
Rhoda C,Mar 24, 2026
- Review from Viator
5.00GJ is very knowledgeable, efficient & an absolute joy. She customized the tour to fit our needs (an elder, a child, heavier on the shopping & food tips) & left us pointers on others to see on our own. Highly recommend!
Short on time - perfect half day tour experience
W9354QAjessicam,Mar 22, 2026
- Review from Tripadvisor
5.00GJ was my host and she was so knowledgeable and accommodating. She put together a great line up of spots based on the interests I had communicated and I really appreciated her experience level and thoughtful nature that she brings to the tour experience always relating back to her guests and their perspective too. I am only in Seoul for 2 days and 2 nights so I very much appreciated my time with GJ - it was a perfect morning and so appreciative!
Feel Korea like Locals
fbaykursoyalp,Mar 18, 2026
- Review from Tripadvisor
5.00This is my review: Great experience! The tour was very well organized and gave us the chance to see not only the most beautiful highlights of Seoul but also some hidden places we would never have discovered on our own. Bergen Park was an amazing guide—very knowledgeable, friendly, and he shared many interesting stories about the city and its culture. He also took the time to take beautiful photos of us and shared them afterwards, which made the experience even more special—like having a personal photographer throughout the tour. The whole experience felt very personal and relaxed, not rushed at all. I highly recommend this tour, especially with Bergen, to anyone visiting Seoul who wants to experience the city like a local.
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