Overview
Available languages
1 hour
Mobile ticket
Go behind-the-scenes to discover the secrets of Wedgwood's Made-in-England production, you will explore the story of Jasperware from Josiah Wedgwood I’s early experiments to Wedgwood icons like the Portland Vase.
Additional Info
Wheelchair accessible
Infants and small children can ride in a pram or stroller
Service animals allowed
Public transportation options are available nearby
Transportation options are wheelchair accessible
All areas and surfaces are wheelchair accessible
Suitable for all physical fitness levels
What To Expect
World of Wedgwood
Your tour begins in the V&A Wedgwood Collection, where you will explore the story of Jasperware from Josiah Wedgwood I’s early experiments to Wedgwood icons like the Portland Vase. You will then go behind the scenes of our original 1940s working factory to discover how Wedgwood is designed, created, and crafted today. Experience the craftsmanship of our world-famous Jasperware and marvel at the extraordinary skills of our artisans as they throw, turn, cast, and ornament our iconic pieces while the factory is in operation.
Options
Wedgwood Factory Tour
What‘s Included
Admission fee
Meeting points
World of Wedgwood
Wedgwood Drive Stoke-on-Trent United Kingdom
End points
This activity ends back at the meeting point.
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
Reviews
5 reviews
Total reviews and rating from Viator & Tripadvisor
Insightful tour around the famous Wedgewood factory
ShurlockHomes,Jun 9, 2026
- Review from Tripadvisor
5.00Joined a factory tour hosted by their guide Georgina. It was quite a large group and it would have been nicer to have a smaller group but Georgina handled it very well. We were able to hear her dialogue as we toured the factory as we were all issued with headphones that were connected to her microphone - so you could hear clearly in a noisy environment. The tour focused on the creation of Jasperware as this is unique to Wedgewood. They showed us the use of slip moulds, throwing and lathes to create the world famous ceramics. We also had a chance to see the skilled workers at their workstations and the intricate work they undertake. Sadly you were unable to take photographs on the tour itself, this was explained by the guide for 2 primary reasons.. Not all Wedgewood employees liked their photos taken and also some of the objects on the lines were new designs so they need to protect their intellectual property - both of which I fully understand. The tour lasted about an hour.
Wonderful wedgewood History
kerik635,Jun 8, 2026
- Review from Tripadvisor
5.00Wow, what a beautiful place and such a fantastic museum. The tour led by Peter was so interesting and we loved the whole world Of wedgewood and we spent all day here as so much to see and read about the history. Had a great cup of tea and lunch and the staff were all so friendly and we loved our day here
Lovely and knowledgable time!
479gwent,Jun 8, 2026
- Review from Tripadvisor
5.00We had a wonderful tour through the factory, Peter was excellent, thorough and very knowledgable! For us an hour and a bit long tour was just what we needed, and we learned a lot and gleaned a whole new appreciation for the Wedgewood craft! Tea/coffee and the rhubarb and custard cake were lovely, on the expensive side for us, this was expected due to the high quality of everything, and it was nice to treat ourselves! Thank you everyone!
Fab day out. Don't miss the cafe (gf options).
V9822WSsharonk,Jun 8, 2026
- Review from Tripadvisor
5.00Wonderful day out. We started in the V&A gallery- fab display. Then a tour with Peter- very knowledgable, entertaining and informative. Get to see different process stages in factory. Finally a gluten free lunch in the beautiful tea room. Yummy tea blends and food. Also factory and gift shop. Keep our heritage going!
Great tour guide!
holly29 150924,Jun 6, 2026
- Review from Tripadvisor
5.00Georgina was an excellent tour guide, presenting her exceptional knowledge at a good, accessible pace and had a very engaging style.
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Operated by World of Wedgwood