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Immerse yourself in the coffee culture on the communal estates of the indigenous Tz'utujiles Mayans.
Discover the fascinating story of how coffee arrived in Guatemala and Lake Atitlan, and learn about the ecological and sustainable techniques used by local communities. You’ll know the full production process, from bean planting to cupping, as we tour the coffee plots together.
This unique experience will allow you to connect deeply with the traditions and life of the indigenous communities that live around the lake. Finally, we will explore the colorful streets of San Juan La Laguna, where art, culture and Mayan essence merge in every corner.
Public transportation options are available nearby
Specialized infant seats are available
Suitable for all physical fitness levels
For a full refund, cancel at least 24 hours before the scheduled departure time.
Lago de Atitlan
Our guide will pick you up near your hotel and then take a public boat and while you enjoy the trip will explain the geography of Lake Atitlan. DOES NOT INCLUDE PUBLIC BOAT OR TUK TUK
San Juan la Laguna
Coffee Tour: From Plant to Cup in San Juan La Laguna Immerse yourself in the authentic world of Guatemalan coffee in a sensory experience that goes all the way from the fruit on the plant to the aromatic cup in your hands. Our tour begins in San Juan La Laguna where we will enter the heart of the coffee plots. Here, we will walk among cafetos, learn from our coffee growers the secrets of planting and harvesting, and discover the meticulous process of grain transformation, step by step. The adventure continues in a cozy local cafe, where the aroma says it all. The ultimate reward : a tasting of freshly roasted and prepared high-altitude coffee. Savour an exquisite cup, selected to your liking, and taste the very essence of the Guatemalan Highlands in every sip. This is more than a visit; it is a journey to understand the passion, work and art behind each grain.
After the tour we will taste a hot or cold coffee.
Lunch
The public boat to San Juan is not included
88 reviews
Total reviews and rating from Viator & Tripadvisor
Nehha D,Apr 2, 2026
- Review from Viator
There was a lot included in this activity and it was informative. Plenty of stops, including the chocolate museum and a coffee shop where we were shown how coffee is harvested and roasted. We also had a drink at the cafe and try chocolate samples.
finneganm84,Mar 25, 2026
- Review from Tripadvisor
Fantastic tour, highly highly recommend. Victor is a great guide, super knowledgeable and helpful. Great value as well, a lot of interesting information. Very interactive as well.

Michael S,Mar 25, 2026
- Review from Viator
Victor was amazing and super knowledgeable of every step of the coffee growing, harvesting and roasting process. The coffee tasting experience also included the opportunity to harvest and peel the beans for a truely immersive experience. The experts at the chocolate and textile facilities/stores were just as amazing and they really enjoy showing off their crafts to visitors. If you want to experience true Guatemalan agricultural and artisanal methods this tour is a must do!
Karen V,Mar 21, 2026
- Review from Viator
Our guide on the coffee tour was very knowledgeable about everything from the history of coffee farming in Guatemala to the production process. I learned a lot. Also enjoyed hearing about chocolate production and weaving. A great way to get a sample of 3 major things in the San Juan area. I’d happily do it again if we come back here some day!
Thomas T,Mar 20, 2026
- Review from Tripadvisor
The guide had the answers to all our questions.
Wilson Z,Mar 20, 2026
- Review from Tripadvisor
Vicky was an AMAZING tour guide. Beyond the cultivation and fermentation process, we learned all about the history and sociocultural context surrounding coffee and chocolate agriculture. You get to taste and smell fresh produce and the textile demonstration was so unique. Save your souvenir money for THIS part of your trip if you are planning to book (which I strongly recommend). handmade textiles, chocolate and cacao products, coffee MADE HERE. So worth it.


Delaney M,Mar 20, 2026
- Review from Viator
This tour is a must do! We met Victor at the docks in San Juan La Laguna and then we took a tuktuk to the mountains where he gave us lots of information about coffee plants and how they’re grown in the area. We then headed back to the village to taste coffee and he walked us through the whole roasting process. There was also a chocolate tour and a textiles tour following that; Victor waited for us through each explanation. He was very knowledgeable and happy to answer any questions we had. The tour lasted about 3 hours including our shopping; the tuktuk ride was also included. I highly recommend this tour with Victor!



Charlotte V,Mar 17, 2026
- Review from Viator
Nice tour, good explanation, different experiences (seeing the coffee proces, tasting, chocolate, textile demonstration,…) Guide is very friendly!
Wouter v,Mar 16, 2026
- Review from Viator
Victor was very enthusiastic and passionate about the coffee! He knew a lot, also in response to our questions. The chocolate and textile tour were a very valuable addition. The shops had nice souvenirs for home!
Stephen R,Mar 12, 2026
- Review from Viator
Victor was excellent! Provided history, context, and answered all our questions. Clearly has passion for his community and profession coffee cultivation. Would book again
Operated by Tours With Vick