Private Tour
Full Day Tasting The Unknown Rioja Wine Region
Overview
Available languages
9 hours
Mobile ticket
Get to know about the Rioja terroir, from classic Rioja wines to new trends while enjoying a drinking journey full of colors and vineyards along the way throughout the whole day.
THIS EXPERIENCE IS UNIQUE because we emphasize meeting "the terroir", those humble hardworking people passionate about what they do. We will visit very small wineries, from rustic ones with medieval cellars to newer and sophisticated ones.
You are not visiting only just waiters in a wine bar, you will meet the locals, the grower or winemaker and you will see that sparkle in their eyes that betrays the passion and magic that makes them enjoy every moment of their job.
The wine aging system has been revolutionized (back to the past) and today wine is not only aged in oak, stainless steel or concrete barrels.
With your expert guide you will have the chance to buy more wines aged in clay, ceramic or cement eggs.
Additional Info
Not recommended for pregnant travelers
Suitable for all physical fitness levels
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
What To Expect
Donostia - San Sebastian
It will be a pleasure to pick you up at your hotel in San Sebastian (please let us know if you are staying in any other city) with my air-conditioned and heated vehicle. You will enjoy a pleasant 90 minutes drive to the Rioja wine region and you will be able to see how the landscape will change little by little.
Bodegas y Vinedos Gomez Cruzado
Tasting of 5 wines and local olive oil: at Gomez Cruzado you will taste some classic and new tendencies of Riojan wines. 5 wine tasting included and option to ship their some exclusive wines home. Haro, one of the first cities having electricity in Spain because of the wine production. We will walk by this lovely neighborhood admiring the architecture of the classic and oldest wineries. [The tour can be tailor-made, there is always option to visit another of the classic Rioja wineries, contact us].
What‘s Included
Private transportation
Light local food lunch in a restaurant
Local Expert Tour Guide
Air-conditioned vehicle
2 more tastings in 2 wineries (3 wines in each winery)
Wine tasting 1 (4 exclusive wines)
Any extra item not specified above
Tips
Pickup points
Select a pickup point
Options
Full Day Tasting The Unknown Rioja Wine Region
Pickup included
Reviews
34 reviews
Total reviews and rating from Viator & Tripadvisor
Rioja wine tour
P9747BGjennac,,Sep 17, 2025
- Review from Tripadvisor
5.00We enjoyed a private Rioja wine tour with the amazing John. His knowledge of the area was impressive which gave us an educational and also really fun day out! We stopped for a 3 course lunch at a local restaurant which did not disappoint. John also tailored the end of our day to our personal requirements which made the whole experience 10/10. We will be recommending John & earra tours to everyone! Thank you x
Enjoyable Day in Rioja
Stacy C,,Jun 3, 2025
- Review from Viator
5.00We had a wonderful time. Gorka picked us up from our hotel and drove us about 1.5 hours to Haro. Along the way, he shared some history of the Basque region with us. He also was kind enough to stop at gas station so my husband could get a cup of coffee. Once in Haro, we sampled 9 different wine varieties between the two wineries. We also had the opportunity to sample some delicious olive oil at Gomez Cruzado along with our wine. After leaving Haro, we continued on to Laguardia. It’s an adorable medieval town. We sampled three wines in a wine cave at Vinasperi before heading to lunch. My husband and I both had potato soup. He had lamb chops and I had steak. For dessert, we had ice cream and cheesecake. It was all delicious. After lunch, we briefly walked the town but unfortunately, due to rain we didn’t spend much time there. This tour was a lot of fun and Gorka helped make it a memorable experience.
Excellent and very highly recommended!
Meander556129,,May 20, 2025
- Review from Tripadvisor
5.00Gorka was an exceptional guide and extremely knowledgeable. We learned much more than expected on our full day Rioja trip, tasted great and unique wines and even tasted in a 600 year old underground cave. Very highly recommended.
Earra Tours is 10 out of 5 stars! Amazing.
85zackh,,Mar 28, 2025
- Review from Tripadvisor
5.00Jon with Earra Tours gave my fiancée and I a private winery tour where I proposed! Jon was amazing and helped make the day perfect! Did the pintxos food tour with Darya the next day and she was amazing and so knowledgeable! It was so fun! Now doing a winery trail with Earra again this weekend! Earra is literally single handedly making our trip unforgettable!
We had an amazing all day...
Arthur R,,Dec 15, 2024
- Review from Viator
5.00We had an amazing all day tour with Jon! It was fun getting to know him and we had a great time going to the wineries and having a delicious local lunch together. We HIGHLY recommend this tour!
Discovering the Hidden Gems of Rioja with Telmo
therealmagiccity,,Oct 7, 2024
- Review from Tripadvisor
5.00We recently took the ‘Private Tour Full Day Tasting The Unknown Rioja Wine Region, ' which was an unforgettable experience thanks to our guide, Telmo. Not only is he extremely knowledgeable about the wines and history of the region, but he’s also incredibly friendly, making our day both educational and enjoyable. Our visits included Bodegas Muga, Bodega Gomez Crusado, and Bodega Carlos San Pedro, each offering a unique insight into the wine-making process and some truly exquisite wines. Telmo’s expertise in wine was evident as he provided detailed descriptions of each wine we tasted and shared fascinating anecdotes about the wineries. In addition to the wineries, we explored the charming town of LaGuardia, walking through its quaint streets filled with history. Telmo’s familiarity with LaGuardia enriched our visit, as he pointed out hidden details and historical tidbits that we would have surely missed on our own. If you’re looking to explore Rioja beyond the usual tourist paths and truly understand the culture and sophistication of its wines, this tour is a must. I highly recommend it to anyone who loves wine.
The best tour by far! EARRA!
kristencM7136FE,,May 4, 2024
- Review from Tripadvisor
5.00This is my second tour with Jon in 7 months. And let me just say he continues to be the best! Jon and Telmo not only have the knowledge but the pride of being Basque that shows in their tour! They both were extremely knowledgeable not only about the wine but the history of the region. My dad and I had the best time with them. And the wine selection was absolutely amazing! I would 10/10 recommend a tour with Earra! I cannot wait to come back and do another!
Rioja Through the Eyes of a Wine Connoisseur
Adriana D,,Mar 9, 2024
- Review from Viator
5.00From the moment Jon from Earra Tours picked us up in San Sebastian, we knew we were in great hands. He was personable, funny, knowledgeable, and we immediately felt as if we were touring with a good friend. Jon was able to swap out one of his usual spots for a visit to the Muga winery, a personal curiosity for us, as we love some of their wines. Every stop was a learning experience and a feast for the senses. Highly recommended for those interested in Rioja, wine making, history, and a fun time.
Earra!
Clara D,,Dec 30, 2023
- Review from Viator
5.00Jon our tour guide was knowledgeable and all-around earra (awesome)!!! He took us to three very different wineries, which gave us a great feel for the region. We took home tons of wine to share with friends and family back home. Also, the restaurant Jon took us to for lunch was absolutely delicious. Great tour for anyone looking to expand their regional knowledge and taste some great Rioja wines.
Best custom wine experience
TravelNaNaNa,,Nov 30, 2023
- Review from Tripadvisor
5.00Jon goes above and beyond to make sure that you are happy with your La Rioja wine tasting experience. We corresponded through many emails in the months before going through every detail from what kind of wine I like to any add ons to the experience like food or what types of stops you would want to see. I was truly impressed with how much care he took. You really just need to tell him what you want and he will design the perfect day in La Rioja for you. Also a big bonus is that he likes to take photos and is very good at it. We also attended his pintxos tour which was such a blast. I definitely recommend using Earras tours for any tours they offer.
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Operated by Earra Tours Basque Country