Available languages
3 hours
Mobile ticket
New tour created by itseoulgood. I've been running tours for 8 years.
This is going to be a fun tour in my favorite part of Seoul. You will get to experience a little bit of the culture, history, food, and the people. We will start in one of the oldest and biggest food markets in Seoul then we will continue through some small hidden alleys and spots. You will get to see a little bit of the old and the new. We will taste a ton of unique items throughout the market and in different neighborhoods.
Walk through a modernized, cultural area hidden in the back alleys. Take a stroll through the historical area of Insadong, where there are tons to see and shop. We will finish in one of the most traditional hidden teahouses in a traditional area. I will help answer any questions and give recommendations as well!
Other things to note:
All of the food will be included in the tour fee. Bring extra cash if you would like to purchase additional items.
Wheelchair accessible
Infants and small children can ride in a pram or stroller
Service animals allowed
Public transportation options are available nearby
Transportation options are wheelchair accessible
All areas and surfaces are wheelchair accessible
Travelers should have at least a moderate level of physical fitness
The remaining 1 hour will be for walking.
For a full refund, cancel at least 24 hours before the scheduled departure time.
All of the food and drinks are included in the price. If you would like to purchase additional items, you may do so.
Insadong
Sample some local dumplings and real tea (not the powder stuff that most places serve)
Kwangjang Market
You will get to sample a huge variety of the best foods here. It can be a little intimidating and even locals don't know what the best places are.
4 reviews
Total reviews and rating from Viator & Tripadvisor
O4102CImatthewn,
Nov 14, 2025
- Review from Tripadvisor
Consistently fantastic! Mike speaks English even better than you do, and at one point, he was a chef, so he knows what he’s talking about! I have done tours with him twice now, so I can vouch for consistency. The trips are typically around 5 hours or so, but you go to a new place every hour or so. The great thing is that Mike can tell you all about the food in detail, often the history of the cuisine, and he’s fun to hang out with. Mike also gave us good tips for stuff to do around Seoul and we basically had a good time at all of his recommended places (recommend Miners bar in Itaewon for a classy, unique vibe with great cocktail options). Thanks again, Mike! -Matt
victorhS130HZ,
Sep 21, 2025
- Review from Tripadvisor
Mike’s food tour in Seoul was fantastic, so much fun and every stop was delicious. He shared great stories that made it feel like a local friend showing us around. We even did a rice wine tasting, and he took us to hidden spots we’d never find on our own. The route was well planned and never rushed. Truly one of the best tours I’ve ever done- highly recommended!


LEB74,
Nov 19, 2024
- Review from Tripadvisor
The market can be overwhelming for new visitors so it was great to have Mike’s guidance as to the best places to try the various Korean specialities. We sampled many delicious treats as Mike explained them in detail and the history of the market. The tour continued to Iksaedong and Insadong with heaps of interesting information and recommendations on where to eat/drink. Mike took the time to find out what foods we wanted to try and our general interests and was helpful in making recommendations and answering all our questions. We also stopped at a lovely traditional tea house. We learnt a lot from Mike and highly recommend this tour.
Itravelsometime,
Oct 21, 2024
- Review from Tripadvisor
Mike is the real deal. It was a joy to explore Seoul through his experienced and well-researched taste buds. Every dish on the tour, was the best version of that dish I had ever tasted. And if it was a dish I'd never tried before, it was delicious and fun to taste. It's clear Mike loves and knows Seoul's food scene. Mike even tailored parts of the tour to our group's favourite foods, which was very kind of him.
Operated by itseoulgood