Private Tour
Available languages
Mobile ticket
Discover Negril's stunning coastline and vibrant atmosphere on this unforgettable beach and sunset tour. Start your day with hotel pickup in a comfortable, air-conditioned vehicle and head straight to the renowned Seven Mile Beach, where you can relax on the powdery white sand, swim in crystal-clear waters, or sip cocktails at lively beachfront bars. As the sun begins to set, visit the legendary Rick’s Café, celebrated for its breathtaking views and live reggae music. Enjoy the thrill of cliff divers and soak in the vibrant ambiance as the sun sets over the Caribbean.
- Pickup from your Negril hotel in a comfortable, air-conditioned vehicle
- Relax at the famous Seven Mile Beach and enjoy beachfront bars
- Visit Rick’s Café for stunning sunset views and live music
- Experience cliff divers and a vibrant atmosphere while sipping drinks
Public transportation options are available nearby
Specialized infant seats are available
Suitable for all physical fitness levels
For a full refund, cancel at least 24 hours before the scheduled departure time.
Private transportation
Bottled water
WiFi on board
Air-conditioned vehicle
Complimentary Drinks
Gratuities
Available to purchase
Available to purchase
Available to purchase
Select a pickup point
Seven Mile Beach
Soak up the very best of Negril on this classic beach and sunset adventure. Your day begins with pickup directly from your Negril hotel in a comfortable, air-conditioned vehicle. Pickup times are arranged based on your hotel location, and the team ensures punctual service with flexible scheduling to fit your plans. For guests staying outside central Negril, additional pickup options are available upon request. First stop: the world-famous Seven Mile Beach, known for its powdery white sand and turquoise Caribbean waters. Spend time relaxing on the shore, swimming in the sea, or enjoying a cocktail at one of the lively beachfront bars.
Rick's Cafe
As the afternoon winds down, your guide will take you to the iconic Rick’s Café, Jamaica’s most famous sunset spot. Perched on dramatic seaside cliffs, Rick’s is known for its breathtaking ocean views, live reggae music, and daring cliff divers leaping into the water below. Grab a drink, enjoy the vibrant atmosphere, and watch as the sun sinks into the horizon in a blaze of color. Finally, you’ll be returned safely to your hotel, with memories of a perfect Negril day—relaxation, fun, and the best sunset in Jamaica.
Pickup included
3 reviews
Total reviews and rating from Viator & Tripadvisor
Torontonian1111,
Nov 27, 2025
- Review from Tripadvisor
A big group (11) of us aged 60 and up had the pleasure of hiring Fresh Prince Tour to take us around Negril for half the day and we would give 10 stars if we could. Our two drivers were professional, patient, friendly, knowledgeable, caring, honest, trustworthy and just two of the very best people we have met. They looked after us and accommodated us by taking us to all the places we wanted to go. We were never rushed and they were kind and pleasant throughout the tour despite all our indecisions and taking long to shop, etc. We went downtown Negril, shopping, food places and Rick's Cafe. We would not hesitate to recommend this Tour driver and would definitely use again in the future.
FreshPrinceTours,
Oct 21, 2025
- Review from Tripadvisor
Come to Jamaica you have to explore but don’t leave out ricks cafe it’s number 1 tourist attraction in the westend area.Good vibes,delicious food,entertainment they also have a gift shop which you can get your souvenir to take back home with you .




Discover46760084399,
Oct 21, 2025
- Review from Tripadvisor
We found Rick to be professional, personable and patient with our group whom are all seniors. He was very knowledgeable and answered all our questions. Our group was extremely happy that his vehicle was clean and in great condition. Air conditioning was nice and cool. We will definitely use his service again and recommend him to all our friends. We give him a 6 star.
Operated by Fresh prince Tour