All Blacks Experience: Interactive Guided Cultural Tour
Overview
Available languages
1 hour 30 minutes
Mobile ticket
The All Blacks Experience in Auckland is a guided journey into New Zealand’s unique Māori culture and the spirit of the legendary All Blacks and Black Ferns rugby teams.
Perfect for sports fans and newcomers alike, it’s a chance to explore the values of teamwork, respect, and cultural pride that define New Zealanders.
Led by an enthusiastic guide, you’ll hear from rugby legends, enjoy interactive games, and feel the energy of a replica changing room. Walk the players' tunnel and witness the powerful haka, a traditional Māori performance symbolizing strength and unity, providing a fascinating connection to the country’s indigenous heritage.
More than just the sport of rugby, this experience offers a deeper understanding of New Zealand’s identity and culture.
Walk out with pride and a deeper connection to New Zealand.
Additional Info
Wheelchair accessible
Infants and small children can ride in a pram or stroller
Public transportation options are available nearby
All areas and surfaces are wheelchair accessible
Suitable for all physical fitness levels
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
What‘s Included
Immerse yourself in culture, embrace the spirit, and find inspiration
Feel the emotion as you stand and face the All Blacks and Black Ferns Haka
Test your skills with the hands on 'Step-up' Interactive Activity
Feel the energy in the replica changing sheds and walk down the tunnel to face the Haka
Explore the values of teamwork, respect, and cultural pride that define New Zealanders.
Complete your journey with a visit to Auckland's largest official All Blacks retail store
A guided journey which promises to connect you to New Zealand through our unique Māori culture
Snacks
Lunch
What To Expect
The All Blacks Experience in Auckland is a guided journey into New Zealand’s unique Māori culture and the spirit of the legendary All Blacks and Black Ferns rugby teams. Perfect for sports fans and newcomers alike, it’s a chance to explore the values of teamwork, respect, and cultural pride that define New Zealanders. Led by an enthusiastic guide, you’ll hear from rugby legends, enjoy interactive games, and feel the energy of a replica changing room. Walk the players' tunnel and witness the powerful haka, a traditional Māori performance symbolizing strength and unity, providing a fascinating connection to the country’s indigenous heritage. More than just the sport of rugby, this experience offers a deeper understanding of New Zealand’s identity and culture.
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All Blacks Experience: Interactive Guided Tour
Reviews
184 reviews
Total reviews and rating from Viator & Tripadvisor
Kids might love it if...
Billie M,
Oct 11, 2025
- Viator
3.00Kids might love it if they are all blacks fans of foreigners wanting to know more but it’s not for your everyday kiwi who follows the ABs
Amazing experience
Karen G,
Sep 27, 2025
- Viator
5.00If you are an All Blacks fan or just love the game of rugby, you won't be disappointed! Loved every minute of it. The best part was meeting Ian Jones, legendary All Black. Such a lovely, humble man who took photos with us and signed our merchandise. Loved the history, interactive games and the spirit and mana, you felt as you walk through the various rooms. Visiting from Brisbane, Australia with my friends, this experience truly did not disappoint! All Blacks supporter 4 life🇳🇿🖤🖤🖤
Rugby fans will love it
jananddianne,
Sep 27, 2025
- Viator
4.00Extremely interesting especially if you know about rugby(the All Blacks in particular). Gives an awareness of what it is to be an All Black. The guide was enthusiastic & knowledgeable. There’s also interactive & hands on experiences.
Sept 25 pk
Philip K,
Sep 7, 2025
- Viator
5.00It was a very satisfying and interactive time had. My friends and I enjoyed the experience thoroughly.
Great Experience.
Cathy S,
May 29, 2025
- Viator
5.00We are not rugby people so didn’t know what to expect. It was a great day. Our tour guide Tanya was enthusiastic and eager to teach us not just about the All Blacks but Rugby itself. Our highlight in Auckland.
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Operated by All Blacks Experience